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Apple’s Siri and Document Capture – Two Sides of the Same Coin

 

If you haven’t heard about Apple’s Siri, then you’re missing out on what looks like the first step toward a new platform that is sure to change the way you interact with technology. Siri, which was acquired by Apple in early 2010, is a key feature of the new iPhone 4S, and offers conversational interactions to do things like search the web, check the weather, or respond to text messages. In short, Siri lets you talk to your phone… and your phone talk back.

However, it bears mentioning that this market-changing breakthrough has been a long while in the making. Technologies similar to the ones that are powering the Siri Platform (the Assistant works through a combination of device and cloud-based services) have been finding their way into Document Capture, Enterprise Search, and Enterprise Content Management Systems in many ways over the past few years.

Advanced Document Recognition (ADR), for example, is a hallmark of the Kofax Transformation Modules (KTM). KTM relies heavily on heuristics and algorithms to ensure accurate KTM Logoclassification of information, much in the same way Siri’s AI is designed to interpret spoken commands using Natural Language Processing, or NLP. Now, this level of technical detail can easily cause eyes to glaze over, but essentially the software is developed to perform many of the problem solving and decision making processes that have traditionally been handled by human beings.

Specifically, in the case of Kofax Transformation Modules, this includes approaches such as Word-Stemming, defining relationships between certain words and phrases to detect context, and even comparing the level of relevance to a predefined set of samples. Individually each of these methods is prone to error, but when applied in concert, performance and accuracy levels can often exceed the capabilities of human workers.  

Like all technology, Siri and KTM’s value will be measured by their ability to help reduce costs and improve efficiency for individuals and businesses, respectively. With Siri, it appears that Apple has quite a success story to write over the next few years. For KTM, the first few chapters are already in the books. Advanced Document Recognition, powered by KTM, has saved hundreds of clients over 70% on their document preparation and data entry costs. Now that’s something to talk to your phone about. 

If you want to find out how the Advanced Document Recognition Technologies in Kofax Transformation Modules can help your business to reduce costs and improve efficiency, contact our Solutions Consultants today. 

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